Simple Appeal

Work Timeline: 1-week turnaround

Deliverables:

• 45-minute video project review

• 1 follow-up meeting (45 minutes)

• Custom-written appeal letter

• 1 supplemental email

• 1 social media graphic

• 1 social media caption

• Basic fundraising strategy

• 1 email header graphic

• One round of revisions

• Limited donor segmentation